Bob Phibbs, The Retail Doctor, is a nationally recognized business strategist, customer service expert, sales coach, marketing mentor, retail author, and motivational busi- ness speaker. With over thirty years experience begin- ning in the trenches of retail and extending to senior management positions, he has been a corporate officer, franchisor and entrepreneur. His presentations are designed to provide practical information in a fun and engaging way that leaves a lasting impression, earning raving fans along the way.
Phibbs spoke to the Vision Quest attendees on the importance of understanding their competition and how to truly engage your customers before trying to sell them on a pair of eyewear. He discussed why mil- lennial employees may be costing you sales and how you can realistically make bigger sales with the same traffic count. His interactive presentation left the at- tendees thrilled and ready to conquer the conference continuing education.