TSO Network Update - March 2018

March 2018 l 23 The Importance of Your Office Website While working to create an aesthetically beautiful website design for your local website, the more important goal of your site should be optimal functionality. To make sure your website incorporates the most current advances in design, functionality and optimization, focus on the following key elements: User friendly-easy to navigate. The sight is bright and clear and patients can easily and intuitively find the information they are seeking. Branded to create a memorable impression. The color scheme along with the graphic blocks in the site design reflect the branding in the practice logo, creating a subtle yet memorable impression on site visitors. User activated header. As opposed to the traditional slideshow, the header images and text turn over like building blocks. In addition to reinforcing the branding for the children’s site, the blocks are engaging for viewers and grab their attention. Super SEO optimized. All of the copy on the site, especially in the header area of the homepage is SEO optimized. Include videos, photos of the office and staff that can be back linked to you. SEO integrity. Since, Google isn’t a fan of deleting content, revising any out of date information is vital to signaling Google’s algorithm to give the website it a good rating. Sometimes a few small changes can have a huge impact on your visibility and website functionality. Take time to ensure your local office website focuses on engaging patients and provides the information they need. This article was originally published from EyeCarePro with edits to fit the specific permissible situation. These Sticky Gel Pads can stick your phone, pad, remote control, camera, speakers, and many more which makes them great for sticking unusual or irregular shapes. They are washable and reusable, clean with water to renew stickiness. Size : 3.5 inches. Comes ten to a pack for $10.00. Sticky pads available on eStore!