Mr. David Friedfeld, President and CEO of Clearvision Optical introduced a new frame line at Vision Quest this year called the Lone Star Collection. This line of frames will be offered exclusively to members of the TSO Network and not available at any other eyecare provider.
Mr. Friedfeld stated at his presentation, “This line of frames is designed to capture the spirit of Texas and we think it is an outstanding fit with the Doctors of Texas State Optical. We have put the same design team on creating these frames that we have worked with our BCBG line, and I think they did an outstanding job.”
The initial offering of frames are referred to as the Austin Series and are geared toward a 25 to 40 year old in their designs and colors. One of the popular features is that inside the temples of the women’s frames are scenes of Texas wild flowers and inside the men’s are scenes of large Texas skies.
The line consists of 18 different designs, 9 men’s and 9 women’s. Each design comes in three colors for a total of 54 total pieces in the collection.
The frames wholesale cost is $59 to $69 each and are available to TSO members at a substantial discount. (To find out your discount, contact your Clearvision Optical Representative).
An added bonus this year for all that attended Vision Quest, TSO, Inc. paid 50% of the cost of any attending member who purchased the entire collection of 54 frames. The exciting news is that 100% of all members who attended the conference purchased at least one set. Many took advantage of the TSO, Inc. 50% contribution and purchased the maximum of two full sets.
Your Clearvision Representative will be able to show and support the frame line for your office. The initial delivery of this new line of frames is planned for early to mid-October 2016.